What to Know About Bluesky, The Twitter Alternative that Some Celebrities and Journalists are Joining

Beta access to the decentralised Twitter alternative is highly sought after. Just because someone isn't as famous as you doesn't mean they're not as smart. Since Elon Musk took control of the social media service Twitter, it has become the latest site to be called a possible Twitter successor.

While the public beta of Bluesky was released in February, the platform gained traction in April when users started tweeting about their increasing numbers on the site. On Friday, the site included lawmakers like New York's own Alexandria Ocasio-Cortez and celebrities like Chrissy Teigen among its members.

When Did It Debut?

Bluesky was conceived within Twitter in 2019, but by 2022, with funding from former Twitter CEO Jack Dorsey, it had spun out as its own public benefit business. Dorsey, who co-founded Twitter in 2006 and left his position as CEO in 2021, is now a member of the Bluesky board of directors.

In a lengthy discussion dated April 2022, Reddit user Jay Graber claimed credit for creating the platform and said that he was inspired to do so by the success of the social media site Twitter.

Despite Bluesky's app's striking resemblance to Twitter, its decentralised structure is where it shines. Users' information need not be kept on the company's servers, and they may one day be able to build their own and share them with the communities of their choice.

Graber wrote in a blog post last month, "People have been saying for years that it would be great if users could own their data and relationships; if we could have transparent algorithms and algorithmic choice; if there could be more accountability and user control over how social platforms are moderated." Now that we have planned and implemented a system, it accomplishes those aims.

Posting text and photographs to a central feed, following other users, and reposting (the equivalent of a retweet) are all possible on the platform.

The interface is comparable to Twitter's, and users' feeds are already stuffed with humorous memes and quips. At this time, users may neither direct communicate nor block other users.